5 Steps when Launching a blog

I really thought these 5 steps are great when creating & launching a new blog.

  1. Schedule a team meeting
    1. It should be a team effort
    2. It’s important to do this step to accomplish 2-5
  2. Create a slogan or mantra — the least amount of words the better
    1. Make sure to understand the target audience and how the blog can help them
    2. Make sure that the slogan or mantra goes in the header or sidebar
  3. Brainstorm all your topics
    1. Whiteboard every idea, topic or headline that comes to mind
    2. Cross of the ones that do not fit the mantra or slogan
  4. Find leverage
    1. Find folks that can do research for your blog topics
    2. Find folks that can find people for you to interview
    3. Find folks that can wireframe infographics
    4. Maybe find folks that have special skills such as graphic designer or video creator
    5. Find folks that are savvy with the CMS system such as WordPress
  5. Schedule all the blog posts
    1. The more the better but they need to have content that will benefit the audience
    2. Blogs should be enticing
    3. Blogs should be connected just like a story
    4. Blogs should have a CTA (Call To Action)

For more detailed info read the article by Marvin Russell5 Steps You Never Skip When Launching a New Blog

Leave a Reply

Your email address will not be published. Required fields are marked *