Call-Only Ads – New Addition to PPC Strategy

Diane Pease put a nice article together on adding Call-Only Ads to your PPC Strategy.

Did you know

  • 79 % of smartphone owners use their devices to shop
  • 82 % of mobile shoppers are using search
  • 70% of people search on mobile will call businesses directly from the search results

Here are the five reasons why you should migrate to this new feature:

  1. Phone Number is at the top of the Ad
  2. Shows at a Prominent Call Button
  3. A Click = Phone Call
  4. Represents a direct line to Your Business
  5. Ability to Create additional Targeted Ads

Read more about the article “Call-Only Ads – 5 Reasons Why They Should Be Part of Your PPC Strategy



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