Tag Archives: https

9 Successful Optimization Techniques

Neil Patel‘s article on “7 Under-the-Hood Optimization Techniques That will Rock Your SEO” confirms the following items we’ve used and were successful increasing our domain authority.

  1. Site Security — use HTTPS instead of HTTP
  2. Insert full optimized Images or Videos above the fold
  3. Create Image,  Mobile, News, Geo, Code Search & Video Sitemaps
  4. Regular Review and Request removals from you Link Profile (backlinks)
  5. Create Keyword-Specific URLs
  6. Use Primary (Target) Keywords Across Your Entire Site
  7. Definitely Optimize Your Brand’s Social Profiles
  8. Most importantly add structured data (schema.org) everywhere to your site where you can
  9. Make sure to use canonicalization for html & PDF files

SEO Professional always try to increase domain authority and many of techniques above make a huge impact.


Searchengineland: Year in Review 2014

Search Engine Land ‘s (SEL) Year in review 2014 gives many of us SEO experts some closure what we felt was important to be implemented into the website.

My two big implementations after the new website went live (e/o July) are https and canonical directives. As we just implemented them in the last two months of 2014, we still haven’t been able measure the success.

Our website is already mobile friendly and much work still needs to get done.

Learn more about Search Engine Land’s Year in review 2014. What have you done to improve ranking for your website?